2020 was a year like no other, Over a million lives were lost in the pandemic, and untold damage has been done to the global economy. 

The global effort, however, to find a Covid vaccine shows us that giant leaps can be made when there is the political will. Despite the pandemic, protests still swept the streets around the world, with people demanding a better tomorrow. 

This gives us reason to be hopeful. Sometimes a punch in the face is what you need to change your game plan. To demand a better future, To use another boxing analogy “it’s not about how hard you hit it’s about how hard you can get hit and keep moving forward”

Like never before we have the chance to change our tomorrow, today.

More Sustainable

10 years of technology advancements have happened in months—and now vaccinations are rolling out at a record speed. With the political will and global collaboration we can defy the odds.

This type of innovation is needed to combat our greatest threats … climate change and reduced biodiversity because despite the historic Paris Agreement it will not be enough.

We need technological solution to reduce the carbon footprint of fashion, agriculture, travel and the way we live in general. We need innovation to leave the fossil fuels in the ground where they belong.

The biggest corporations in the world know that this cannot be done alone so it’s great to see companies like IBM looking to partner with like-minded tech innovators to help address sustainable development goals. You can find out more about the tech innovation challenge here.

More Equal

Inequality has been rising sharply for the last three decades. 

In September 2019, the Census Bureau reported that income inequality in the United States had reached its highest level in 50 years, with the GINI index increasing from 48.2 in 2017 to 48.5 in 2018.

While India is one of the fastest growing economies in the world, it is also one of the most unequal countries. The are getting richer at a much faster pace while the poor are still struggling to earn a minimum wage and access quality education and healthcare services.

Almost a quarter of all household wealth in the UK is held by the richest 1% of the population, according to alarming new research that reveals a historic underestimation of inequality in the country.

To cure inequality we must first cure poverty, we do this through education. 

From family planning to free schools meals, education is the best, proven way to end poverty and reduce inequality. 

“Overcoming poverty is not a gesture of charity. It is an act of justice. It is the protection of a fundamental human right, the right to dignity and a decent life”

More Local

Every £1 spent with a local supplier is worth £1.76 to the local economy, and only 36 pence if it is spent out of the local area. That makes £1 spent locally worth almost 400% more to the local economy. This is how we will rebuild high-streets, communities, giving opportunity to all and building a better more sustainable economy. 

Supporting local means that you care about the community that you live in. You’ll be able to put money back into your community and the other people who call it home, too. 

Eating local, and seasonal and supporting retailers that champion the farm to fork philosophy will also mean you are reducing your carbon footprint.

That is why we are proud to support The Local Business Awards, championing local businesses across the UK.

More Hope

Jonas Edward Salk was an American virologist and medical researcher who developed one of the first successful polio vaccines.